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Chris Elder – Art Direction/Branding/Design

Marketing, Print, and Web Assets
iwi

Tasked with working with iwi life's executives, marketing team, and internal creative team to create new branding elements, paid social, print, web, and email assets.
Goals
Provide a seamless experience between all marketing channels. Grow brand awareness and take consumers out of buying their products from amazon and other marketing channels. Create an easy to use web experience and gain higher CVR and revenue.
Challenges
Working with multiple departments to schedule and deploy the marketing assets. Working with their executive team to understand and develop branding and marketing strategies everyone can align with
Skills
Email Marketing, UI Design, Print Design, Branding, Paid Social